If you are looking for the best AI tools for market research, then keep reading. Artificial Intelligence (AI) platforms have become highly popular for market research. Not only for this purpose, but you can now use AI tools to make a lot of tasks easier. The automation and scalability of these tools have attracted a great deal of digital marketers. Market research as a process is very complicated, especially for new businesses. But now that AI tools exist, the task has become easier as it streamlines the entire process. You can get automated solutions to your marketing problems and see amazing results. Not only does it set the entire pathway for the business, but it also doesn’t compromise its quality in the process. From Market research to end-to-end solutions, AI tools can help you get these tasks done.

 

Best AI Tools for Market Research

 

We will further get into the best AI market research tools that will help you achieve your market automation requirements. These tools are designed for various marketing categories and might be specific to a particular category as well.

1.    Appen

 

If you are looking for an AI tool mainly for data collection practices in market research, then Appen is among the best AI tools. You can easily gather large amounts of accurate data that you can use for marketing. Their services may include data collection, evaluation, ad evaluation, and many more. Appen is in high demand for testing and training services. You can use their services to create models that are later trained to complete specific tasks. These are all automated and lean on machine intelligence, which means the accuracy rate will be high. Such features allow you to achieve actual business objectives. You can also auto-generate audio, video, text, and translation files by using Appen.

2.    ChatGPT

 

ChatGPT is among the most popular tools nowadays. If you are often on social media, there is a high possibility that you have heard of ChatGPT and even used it. It is especially popular among students and is also used by people of many other professions as it helps in various stages of the market research process. From assignments to reports and survey questions, ChatGPT can help you get done with many different tasks. You can also do a competitor analysis and figure out the performance level of competitors. Such AI market research tools are highly effective in getting informed insights into market trends and consumer behavior.

3.    Pecan

 

Pecan is another amazing AI tool that is great for preparing huge sets of data. This data is later converted into actions that are the result of machine learning. Such data includes data on customer loyalty rate, repeat customers, profit on investment, and other data important for forecasting. The AI tool report prepared by the automation of this tool can help you figure out user-prompted questions. It can also help your business predict any future customer or market behavior. This may include either a surge or decrease in sales and other market factors. You can also integrate this tool with other software to transfer the data to be further analysis. With Pecan, you will be free from any data security concerns.

4.    Crayon

 

If you want to get insight on competitor-related metrics and figure out how you can do better in comparison to them, then Crayon is an amazing AI Marketing research tool that can help you achieve that. Their real-time competitive intelligence will help you get multi-sourced information, such as from websites, publications, and review sites. You can combine your current battle cards with the tool’s competitive intel and get accurate data.

5.    Speak

 

Speak is an AI market research tool that converts consumer data in the form of audio or video files into actionable sets of data. This Audio and video feedback can exist as digital recordings, Consumer interviews, YouTube videos, Focus groups, podcasts, and many more. Such AI marketing automation is achieved through its Natural Language Processing feature. The users can upload data either in individual files or bulk form depending upon their requirements.

6.    Hotjar

 

This is another great AI tool that helps generate creative ads for social media. Ad creative.ai helps startups, agencies, and e-commerce sellers increase their sales with the help of such ads. They have a user-friendly interface and hundreds of formats for you to choose from. You can also use it for AI generation as many times as you want and have a huge collection of stock images.

7.    Adcreative.ai

 

Adcreative.ai is another great AI tool that helps generate creative ads for social media. Ad creative.ai helps startups, agencies, and e-commerce sellers increase their sales with the help of such ads. They have a user-friendly interface and hundreds of formats for you to choose from. You can also use it for AI generation as many times as you want and have a huge collection of stock images.

8.    Abyssale

 

Abyssale has among the highest rates of AI marketing automation Tools. They have over 100 templates that people from various industries can use, such as real estate, marketing, technology, emails, events, and many more. With the help of this AI tool, users can generate images and videos by choosing a format for the relative industry and use them for their ad campaigns through various platforms such as social media, email marketing, advertising, and others.

9.    BrowseAI

 

With the help of BrowseAI, your company can collect data through various websites and use that data to create a more accessible Internet space. The pre-built robots of this AI tool monitor and collect data based on search results or new business listings. Data extraction, Data monitoring, and no-coding browser extensions are the key features of BrowserAI. This data can include new job listings, real-estate listings, new apps, and many more, all relevant to your profession or industry.

 

Conclusion | Best AI Tools

 

AI tools have made a lot of things easier for businesses and users of various professions. Different tools serve different automation and scalability services. Now that you know about some of the best AI tools, you can decide which one suits your requirements the most.